WORK HISTORY
2017 – Current
Freelance
I AM studio.
• Design, develop, manage and enhance clients’ brand strategies and web reputation.
• Elaborate the design, layout and code of a website. Take care of the technical and graphical aspects of a website – how the site works and how it looks. Be also involved in the maintenance and update of existing sites.
• Develop pay-per-click (Adwords-Facebook) advertising campaigns and monitor clients’ online reputation.
• Craft, design & deliver email campaigns.
2012-2017
Web Marketing Specialist
Hammer ADV
• Elaborate the design, layout and code of a website. Take care of the technical and graphical aspects of a website – how the site works and how it looks. Be also involved in the maintenance and update of existing sites.
• Develop pay-per-click (Adwords-Facebook) advertising campaigns and monitor clients’ online reputation.
• Craft, design & deliver email campaigns.
• Assist the development and refinement of clients’ communication and visual brand strategies.
2008-2009
Junior in Communication Department
IMAC spa – MAX MAR fashion group
• Supervise new communication campaigns and follow up on the retailers’ feedback.
• Design of catalogues, and material and window displays
• Manage the organization of fairs, from logistics to B2B communications.
EDUCATION
2012-2013
Web design & Development
BIT – SERVIZI E FORMAZIONE
Prototype, create, develop and manage corporate websites and e-commerces based on WordPress. SEO on page, SEM strategy, Mail Marketing and Analytics & Report.
2011-2012
Design Innovation and Brand Management
UCA – University for Creative Arts. London
Understanding the key aspects to deliver successful brand development. Branding is about delivering a rewarding experience to customers, while innovation is about an organisational effort aimed at differentiating a company through original value creation.
2010
Web Design and Delevopment
Selecta group
HTML and PHP language, Web Design, SEO, elements of database.
2005-2009
Fashion Marketing Management
POLIMODA
Understanding the peculiarities of the fashion industry, and how to convert an idea into a perfectly working machine in order to develop, merchandise and distribute the right product for the right market.
Coding Skills
WordPress
Mailup-Mailchimp
Html-Css
Shopify
Design Skills
Photoshop
UX prototyping tools
Illustrator
Video-editing
Marketing Skills
Google Analytics
Google Adwords
Facebook Ads
TESTIMONIALS
Luigi Ranieri
CEO / Curriculum Inglese
Being technically skilled and having duties on the frontier of the digital development are “appropriate” factors which I usually take for granted.
What really made the difference with Andrea is his passion, creativity, vision and commitment on sticking with projects I involved him into, aiming to a continuous improvement.
It is also thanks to him that today curriculuminglese.com is between the first italian consultancy and translation realities for the drawing up of resumes.
Alex Urso
Visual Artist
To collect all his/her works into a website is never easy for an artist. This is why support, understanding and advices from a skilled web designer are very much required. I found all these qualities in Andrea: from the beginning he caught my intentions, suggesting me his opinions, always taking care of my wishes; in this way the website has been built, balancing my will with the technical suggestions of an expert. I can’t recommend him highly enough!
Anna Bini
Anna Bini Cooking In
He was a great co-worker and a friend. I would’t be where i am without his support.
